Sustainability

Around 40% of microplastics in the ocean come from paint particles. Unlike conventional paints that rely on petrochemical binders and liquid plastics, our patented, fully plant-based formula eliminates these sources entirely. By removing plastic from the product itself, we’re helping to cut pollution at the source, protecting marine life, improving water quality, and offering a truly sustainable alternative for the built environment.

Our unique powder formulation cuts up to 90% of CO₂ emissions compared to conventional liquid paints. By eliminating fossil-derived binders and switching to renewable ingredients, we reduce embedded carbon at the source. Our lightweight, dry format significantly lowers transport emissions and manufacturing impact.

PAINT ZERO comes in fully compostable, resealable pouches, eliminating the need for single-use plastic tubs and metal tins. And because it’s a dry powder, any unused paint can be stored for up to 5 years without going off. Meaning no more half-empty tins of expired paint taking up space in your home.